Christmas in Toyland

Published December 22, 2022

Christmas in Toyland

Film info

  • Title Christmas in Toyland
  • Director Bill Corcoran
  • Year 2022
  • Run time 1hr 24m
  • Genres Romance, Comedy
  • Tagline Christmas in Trinket Town

Data analyst Charlie is sent by her boss at the Big Teddy Toyland company to examine first-hand why one of their stores is kicking the downward sales trend. At store 24 in New Jersey, she meets manager Grant, who has a contempt for corporate life and tries to retain the spirit of his grandfather, who also ran a toy store.

Live blog

Time Comment
0:17 Is this my first official Hallmark movie? I don’t know, it’s became the Google or Hoover or cheesy movies.
4:54 “Are you suggesting we ignore the fact that all our stores are hemorrhaging money?” The Christmas spirit right there.
5:45 Big Teddy Toy Company! I want to work there!
10:07 He is unfeasibly good looking, and a good boss too? Blimey.
12:51 Is paper reliable? Burns and gets wet quite easily. I suppose a computer does too.
15:21 “A little old school in the record-keeping department.”
23:44 I’m just browsing is code for leave me alone, he must know that.
26:37 Marta is a proper little interferer!
28:55 If his is the only success, he should be able to find a way to buy it and leave the big nasty corporate behind.
36:49 Spice World on VHS! I want it on digital!
42:53 Can’t believe her first instinct would be to taste the mysterious ancient fairy dust.
52:54 “Wood, not plastic.” Yay!
1:02:06 They really should have visited it in person anyway, that shouldn’t have been her idea.
1:10:57 “I’m not spontaneous and playful and magical. I’m a data analyst for a reason.” Bit of shade on analysts there.
1:19:16 Those donuts were HUGE.


A batch of proper cheesy Christmas movies appeared on iPlayer and with a spare ninety minutes, I figured it couldn’t hurt to watch one of these babies for free. This one was actually pretty respectable for a Hallmark movie, although not a patch on some of the better festive rom-coms we’ve watched. Some of the story choices didn’t really make sense, and the sentimental nature of it sometimes veered into irritating, but the male lead was great and I think they had the beginnings of some good chemistry.

Rating: 2 / 5

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